Facebook Connect helps to login to your Facebook page from your website, making data flow between your site and Facebook in the quickest and easiest way possible. Facebook connect allows websites to integrate Facebook applications directly to it, this will greatly help in increasing reach and web traffic. This means through facebook connect, the user base of over 350 million of facebook would become your potential users. All the websites that have used Facebook connect integration have reported an increase of user traffic. Facebook officials report that using Facebook connect has resulted in 50% increased engagement when compared to non-Facebook connect websites.

Facebook enables you to share richer contents including images, flash animations, links and user generated content. Users interact directly with your site on Facebook and return to learn more, increasing your traffic

We can plug it in to any part of your website, allowing users to access their Facebook account in a trusted environment. The users have complete control over the permissions granted.

Before making a thought, you must also know about some facts about facebook. These facts will help you to identify the reach of facebook.

Facebook was one of the fastest growing search terms for the year. The keyword “Facebook” was the second largest keyword globally, coming right behind “Michael Jackson” who was the most popular search this year for obvious reasons.

Facebook surpasses 350 million usrs. It’s a substantial milestone for the company and at this rate there’s a chance that they could easily surpass 375 million by the end of the year.

Yahoo! also announced company wide implementation of facebook connect.

Now its your turn!